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Deft Research’s AEP Gut Check Study

August 19, 2022 @ 9:00 am - 10:00 am

Learn from industry leader George Dippel as he dives into Deft Research’s 2022 AEP Gut Check Study and sheds light on how Medicare members are likely to approach the upcoming AEP. Grasp how to best reach clients in your planning during this conversation.

Key topics include:
• Medicare members’ views toward their 2022 plan and their likelihood to shop for coverage for 2023
• Which channels Medicare members are likely to use when shopping for the 2023 AEP
• Dispositions toward advertising and how they impact willingness to engage and likelihood to shop/switch
• Agent utilization and selection criteria
• Preferred advertising messaging and themes
• And More!

Join Brent Ehlers, VP of Sales and Marketing with Premier Marketing, and George Dippel, VP of Deft Research, as they discuss the insights of market and consumer research.

Registration is free – seating is limited!


August 19, 2022
9:00 am - 10:00 am